Bridging NewcastleGateshead Communications and Consultation

Client:Bridging NewcastleGateshead Housing Market Renewal Pathfinder
Date:Consultation period from June 05 to August 05 (inception April 2005)
Value: £50,000
Services: Consultation and Communication
Partners: Community Engagement Theme Group, Gateshead Voluntary Organisation Council, Community Film Empowerment, Puppet Tree, Theatre Elementals, Newcastle All Stars Youth Steel Band

Context

Pathfinder wide consultation on
the revised vision, objectives and priorities for action with both the community and stakeholders.

Brief

Using an innovative programme Urbanistix engaged with people across the board, especially with the hard to reach groups, and successfully achieved the main objectives: to let people know what the Pathfinder was intending to do; to demonstrate how local consultation has influenced the vision and programme to date; to gain broad support for the programme; and to communicate the overall process and how people can best get involved.

It was also important to communicate the context of the Pathfinder programme though a series of simple key messages.

Events included:

Stakeholder “Question Time” Event
“Vox Pops”
Community Filming
BNG Roadshow
Interactive exhibition

Outcomes

Effective communication of key messages and engagement of 16-24 year olds, often a hard group for the Pathfinder to engage.